October 05, 2007   

OBJECTIVES


Manuel Angel Alonso Coto

The Master in Digital Advertising and Communication will cultivate a comprehensive understanding of the business world within the context of the digital advertising and communication industry, developing and understanding issues and challenges that face the industries and companies operating within this field.

mdac Objectives.jpg

Provide graduates with an advanced level of knowledge and skills in multiple management disciplines as they
relate to the digital advertising industry and update advertising professionals’ conventional knowledge with the new concepts of digital advertising.

Create a stimulating learning environment by bringing together an international and diverse student body and
a world-class faculty who will work together with industry leaders and companies in order to enhance both the knowledge and the practical experience gained.

This is what we intend to offer. But the key issue here is what are YOUR objectives for the program?

Best regards.

Manuel A. Alonso Coto


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Posted on 5 October 2007 in Program Profile

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